Evidence abounds for why our new approach to water and ice distribution makes compelling sense:
- Fossil fuels and CO2 - Manufacturing plastic water bottles for Americans each year consumes more than 47 million gallons of oil. Eliminating the bottles would be equivalent to taking 100,000 vehicles off the road, and to removing one billion pounds of carbon dioxide from the atmosphere.
- Enough fuel for more than a million cars - It takes 17.6 million barrels (or 714 million gallons) of oil per year to make all the plastic water bottles used worldwide. That's enough oil to fuel 1.3 million cars for a year.
- Waste of a precious resource - Each plastic water bottle requires nearly five times its volume in water to manufacture.
- Clogged landfills - Less than 15 percent of plastic water bottles are recycled. The millions of plastic bottles in landfills may take thousands of years to break down, and their components seep into water supplies.
- Health risks - Studies have shown that plastic water bottles can leach trace amounts of Bisphenol A (BPA) into the water. BPA is linked to health problems ranging from breast and uterine cancer to an increased risk of miscarriage, decreased testosterone levels, and problems with children’s developing systems.
- The carbon footprint and costs of ice distribution - Offsite ice manufacturing and delivering ice to points of purchase, the standard since the 1940s, has significant costs and a massive carbon footprint that our solution eliminates.
- Attractive green business opportunities - Consumers are aware of these issues, and they’re putting their environmental concerns into action with their wallets. They’re ready to buy earth-friendly water and ice.


